What's next?. After LIKE by IVE

Kpop girl group IVE made the music video for "After Like" for their third album of the same name. The single and video clip were produced and directed by his company, Starship Entertainment, in collaboration with domestic Korean and international producers.

"After Like" is a pop song with overtones of electronic, disco, and house music. Its lyrics and concept are about “showing your love methods with actions instead of your heart”. The instrumental break after the chorus uses a sample from the well-known song "I Will Survive" by Gloria Gaynor.

The production of the video clip plays with the different colors through the settings, lighting, and costumes of the IVE members. There are different ways of saying "like" according to the personality of each girl, varying in personality and form.

The fourth wall is broken to rebuild it, using shots recorded with cameras that appear on the shot itself. In this way, the protagonist of the video is made invisible, and the viewer focuses on the dynamic camera games.

The IVE group will be in Madrid for the first time this Saturday, July 22, at KPOP LUX, the largest Kpop festival created to date. The Cívitas Metropolitano will host the event, and more than six bands and 40 artists will participate in this cultural phenomenon.

IVE. Our Saturday music video. (Official Music Video). METALOCUS MUSIC PROJECT.

Credits.-

Direction and video production.- Starship Entertainment.
Lyrics.- Seo Ji-eum, Mommy Son, Rei.
Composition.- Ryan S. Jhun, Anders Nilsen, André Jensen, Iselin Solheim.
Label.- Starship Entertainment.

Lyrics.-

Who knows?
My mind might just change like the weather
Even I don’t know myself

That doesn’t matter
What matters is
I’m into you right now

Seems like a dream but it’s definitely not
Can’t explain it – it must be love
Don’t try to doubt what I just said
It’s beyond ‘LIKE’ What’s after ‘LIKE’?

You and I
It's more than 'LIKE'
L and an O and I’m yeah
You and I
It's more than 'LIKE'
What's after 'LIKE'?
What's after 'LIKE'?

Beware of the blue flame
That bloomed in our hearts
It’ll be hotter than the sun

I wanna go up, I wanna go down
My graph dips low and high
Yeah that's me

Twice, thrice - Don’t ask me again
You know what my strength is? It’s that I’m honest.
Don’t try to doubt what I just said
It’s beyond ‘LIKE’ What’s after ‘LIKE’?

You and I
It's more than 'LIKE'
L and an O and I’m yeah
You and I
It's more than 'LIKE'
What's after 'LIKE'?
What's after 'LIKE'?

What after ‘LIKE’ You strike my heart
The thrill I feel is like a tike
LO and an I and a VE
This is a space for you and I, No one can stop us
If you see me
You won’t even waste a blink
It’s nice to finally meet you
An I goes between LOVE
(What's after 'LIKE'?)

You and I
It's more than 'LIKE'
E after V and I’m yeah
You and I
It's more than 'LIKE'
What's after 'LIKE'?

You and I
It's more than 'LIKE'
L and an O and I’m yeah
You and I
It's more than 'LIKE'
What's after 'LIKE'?
What's after 'LIKE'?

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