Through various formats, Efrén Mur proposes different dialogues between humans and technologies, exploring new sensory spectrums. In this large-scale installation, the subjective perception of the visitor is confronted with immersive art models that allow the exploration of new realities.
Through a dialogue between technology and five different works by the artist, the installation seeks to make visible a global context and reality about what happens in the space and time where we find ourselves, above the context of each of the works.
The power of the collective over the individual
It from bit is made up of five works by the Madrid artist distributed in the space, and an interactive installation based on a series of motion sensors intended to capture and measure the flows of circulation and observation of the attendees. As a result of this collection of measurable data, it is possible to make visible a global context and reality about what happens in the space and time where we find ourselves, above the micro reality of each of the works.
Art and technology encase a mutable dialogue in It from bit. Using both disciplines in the same context not only creates a connecting bridge between what is perceptible and what is not, but also turns all this information into a new central work, which bears the same name as the exhibition: It from bit.
Theoretical framework of It from bit: observation as a transforming agent
Theoretical physicist John Archibald Wheeler used the term "participant" to emphasize the idea that observers do not exercise a passive activity in the universe, but rather play an active role in the formation of reality through the act of observation itself. An idea directly related to the interpretation of quantum mechanics, suggesting that human consciousness can influence physical reality.
Concepts from sociology and philosophy such as "interdependence" or "collective consciousness" are crucial to understanding how individuals relate to each other and how societies work in a context of cooperation. Although binding relationships can be a conservative force that maintains the status quo, they also raise the potential to become a dynamic force that keeps relationships together, the only way to drive social change.
Psychology also recognizes that the observer's perception influences their experience of reality; and not only that, but through It from bit, this impact can be made visible. Human beings interpret the world through their senses and cognitive processes, which means that two people can perceive the same situation differently due to their individual experiences, expectations and contexts.
The work developed by Efrén Mur has been exhibited in places such as Times Square New York, MSG Sphere Las Vegas, Toronto History Museum, Art Dubai or LACMA Los Angeles, among others.
