The robotic arms, provided by Universal Robots, were programmed to move the mirrors with millimeter precision, creating real-time reflection patterns that amplify the desired sense of infinity. According to vocalist Damian Kulash, the goal was to amplify the sense of expanding reality, allowing the viewer to access new emotional dimensions.
"Love" is from the album And the Adjacent Possible, OK Go's first release in over a decade. The album has been praised for its sonic and emotional exploration, and this music video in particular has been singled out, once again, as a striking visual representation of its core themes.
OK go. Our Saturday music video. (Official Music Video). METALOCUS MUSIC PROJECT.
Credits:
Directors.- Damian Kulash, Aaron Duffy, Miguel Espada.
Executive Producer.- Andrew Geller.
Producer.- Petra Ahmann.
Production Designer.- Will Field.
Director of Photography.- Jordan Buck.
Stylist.- Stacey Berman.
1st Assistant Director.- Péter Goretic.
Choreographer.- Devin Ash-Quaynor.
Robot Animators.- Dani Kei V. Kaneda, Paula Charmes Jambrina.
Robotics Producer.- Francesca Palau.
Robotics Team.- Nestor Rubio Garcia, Lucas Ortiz Estefanell, Alvaro. Domingo Gordo Ruiz, Daniel Romero Pérez.
Art Director and Social Content Director.- Jordan Stone.
Art Director.- Pimm Buddhari.
Hero2 Producer.- Vandad Kashefi.
Production Manager.- Bori Szarvas.
Production Service Company: Hero2 / Love Cubed.
Concepted in partnership with creative agency SpecialGuest.
Produced by 1stAveMachine.
Technology integration by SpecialGuestX.
Lyrics:
Light cast so long before sound, before song
falls on your eyes and the dance starts again
And in this grand ballroom of nothingness
your hand so warm with somethingness
we whirl and twirl and music’s invented again
In this grand ballroom of nothingness
we soar, we sail to the only song there’s ever been: Love
The only song there’s ever been’s just begun: Love
The only song there’s ever been plays again: Love
It’s love
How marvelous just to be anything,
circling the hall to divine harmony
And in this grand ballroom of nothingness
your hand so warm with somethingness
we swirl, unfurl, and music’s invented again
In this grand ballroom of nothingness
we soar, we sail to the only song there’s ever been: Love
The only song there’s ever been’s just begun: Love
The only song there’s ever been plays again: Love
The only song there’s ever been never ends: Love
And against such staggering odds of anything at all
that lonely poet Chance called the dance and built the hall
and, with such modest hands, drew up plans and gave us all
Love
