Architecture studio of Raúl Sánchez has been responsible for the project of the new store for The Polonio, a new clothing brand, closely linked to summer and the beach, in a small premises of just 60 square metres in a central pedestrian and commercial area, in the city of Ibiza, one of the reference points of summer in the Mediterranean.

The brand was born a few years ago in Cadaqués, the idyllic town on the Catalan Costa Brava near which Salvador Dalí established his habitual residence. After growing for a few years in Cadaqués, the brand decided to open a new space on the Balearic island.

The design by Raúl Sánchez is developed on three levels: a ground floor with a first area at double height at street level, a rear area three steps below, and a loft accessible from a spiral staircase at the back of the store, as a support space

The interior is spatially articulated with several elements that unite and resolve the difference in heights in a single space. Two longitudinal coat racks and a central stainless steel element resolve the program and generate an island circulation to avoid the classic dead end.

The intervention is completed with the floor and ceiling finishes, rock and sea in the materials, generating a whole that gives the sensation of being in a small Mediterranean cove.

"The solution of the double-height metal ceiling, with the frames drawing a grid on all its faces, is a direct reference, and a tribute, to Adolf Loos' American Bar, a masterpiece of interior design."

The Polonio por Raúl Sánchez. Fotografía por Luis Asín

The Polonio Flagship Store by Raúl Sánchez. Photograph by Luis Asín.

Project description by Raúl Sánchez

The Polonio is a new clothing brand, closely tied to summer and the beach, that was born a few years ago in Cadaqués, the idyllic village on the Catalan Costa Brava near where Salvador Dalí made his permanent residence. After growing for a few years in Cadaqués, the brand decided to open a new space in Ibiza, in a central pedestrian and commercial area, in a small shop of barely 60 square meters, developed on three levels: a ground floor with an initial double-height area at street level, a rear area three steps below, and a mezzanine accessible by a spiral staircase at the back of the store.

The design emphasizes the strong connection of the brand with Cadaqués, the coast, and summer, creating a spatial abstraction that also solves some functional problems that the space presented. Thus, two longitudinal racks run along the entire perimeter of the store, slipping under the mezzanine (where the storage area is located), connecting through a curtain that draws a curve joining the racks and concealing behind it three fitting rooms. The fact of joining the two levels of the ground floor with these elements solves the expected disconnection between these two areas. In the middle, a sculptural piece of furniture made of stainless steel serves as a counter area and additional racks, creating circulation around it that avoids the typical dead-end of this type of store.

Tienda insignia The Polonio por Raúl Sánchez. Fotografía por Luis Asín.
The Polonio Flagship Store by Raúl Sánchez. Photograph by Luis Asín.

The racks are a 'dug-out' construction within the store, coated with sprayed mortar, with an irregular, highly rough finish: they are the rocks; the floor is a continuous blue, long-pile carpet, that draws waves and different shades of blue under the footsteps of customers: it is the water; and above, in the double-height space, some panels with a volumetric finish reflect the blue color of the carpet (the water in motion) and the colors of the clothes: it is the sky. The whole is like putting a small cove from Cadaqués into this space. And the central piece of furniture is something like a fisherman's boat anchored in the middle. Even the fitting rooms, finished in a stuccoed turquoise paint, with a carpet of the same color, can be seen as caves in the sea, where new colors and textures appear.

These three elements, racks, carpet, and ceiling, actually solve a small but very uneven space, with numerous pillars, lowered beams, or irregularities, thus creating a space with a very marked and regular geometry, arranged along a symmetry axis with the entrance.

Finally, the solution of the double-height metallic ceiling, with frames drawing a grid on all its faces, is a direct reference and homage to the American Bar by Adolf Loos, a masterpiece of interior design.

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Architects
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Project team
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Architecture.- Marta Gamiz.

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Collaborators
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Engineering.- Marés engineers.
Structures.- Diagonal Structures.

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Client
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Area
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Built area.- 50 m².
GFA.- 50 m².

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Dates
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Design.- 2024.
Construction.- April-June 2024.

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Location
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Paseo Vara del Rey 17. Ibiza, Spain.

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Budget
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<€125,000.

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Photograph
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raul sanchez architects is an architecture and design practice based in Barcelona, founded by Raúl Sánchez (Linares, 1978). He graduated from the architecture school in Granada, Spain, and starting in 2006 worked under the name of Agencia de Construcción de IDeas. Since 2005 he has resided and worked in Barcelona developing a professional activity that includes architecture, urbanism, design, and resources, ideas, and techniques management. He is currently a professor in 'Private Perimeters', a postgraduate diploma in the Elisava School, Barcelona.

The studio's awards include Premis FAD 2018 - Selected. Premis FAD 2017 - Selected. Arquia Próxima V, 1st Special Mention of the Jury. Premis Catalunya Construcció 2016 - Selected. bcnappsjam. jury's special prize. Ecobarrios competition - Honourable Mention. Europan 8 Valladolid, Spain - 1st prize.

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