This tandem of artists working together since the mid-eighties. The exhibition is a compilation of their collaboration over the years, a number of delicate images that highlight the original creations of the designer under the brand Polita Hats.
Loureda presents unique headdresses and hats where color and shape are the protagonists parts. The creator, who began with the design of these accessories almost thirty years ago, consideres them 'an object of power' which not only transforms the wearer, but also changes the relationship established between the others and the wearer. These pieces are made by hand according to traditional millinery techniques. The result is a stylish addition with a great power of seduction, combining fantasy with an extravagant air.
García-Alix shows a series of photographs taken of the new Loureda collection, contextualized with a selection of vintage images covering the time span of their collaboration since 1987. The Photographer takes over the hats, giving them a new meaning in his images . The characters portrayed in the photographs, close to the two creators, are modeled by the author, generating a great tension in contrast to the harmony of the composition and the lighting.
This exhibition is demonstrating the productive exchange of ideas and the different paths used by the two authors in their own work over the years, with particular attention to their latest creations.
Susana Loureda. After studying Fashion Design in Madrid, she starts in the 80s to create her hats. From the late 80s until the end of the 90s, she was art director and production at the studio of Alberto García-Alix. In 2003, after a period of specialization in the workshop of Nina Pawlowsky in Barcelona, she created her own brand of hats: POLITA HATS. In the period 2004-2010 she worked with Antonio Alvarado designing headwear for catwalks presented at the Pasarela Cibeles in Madrid. In 2007 she was fashion adviser for the exhibition La Movida (El Águila and Alcalá 31, Madrid). In 2014 she participated in the collective exhibition of hats Joies al cap in Barcelona, at the Center of Crafts from Catalunya next to nationally and internationally recognized names within the headwear world. Since 2007 she performs a teaching work, in parallel to her job, giving courses on hat making in places such as the Master of Accessories at the European Institute of Design (IED) in Madrid. Since 2011 she teaches annually at the School Estación Diseño of Granada and continues with personalized courses in her own workshop in Madrid, while still designing.
Alberto Garcia-Alix creates, in the early 80s, his first solo exhibitions in galleries in Madrid as the Buades Gallery or the Moriarty Gallery, as well as international galleries such as Gallery Portfolio London. In 1986,he becomes professional and begins to perform contract work for designers such as Chus Bures or Manuel Piña, in addition to editorial work for El País or Vogue. In 1989 he founded the group "El Canto de la Tripulación" and the magazine with the same name. In 1998, he makes a major retrospective for the first edition of PHotoEspaña and the following year reached the final of his work from the hands of National Photography Award recognition. At this time he began working with Joan Aizpuru gallery in Spain and the gallery Kamel Mennour in France, also holds exhibitions in galleries in New York, Brussels and Rome. He also performs numerous national and international exhibitions like the one held in the State Museum of Contemporary Art or retrospective Arles Rencontres Internationales centers.
Dates.- from 11th to 30th of May.
Hours.- 11,00 to 14,30 - 17,00 to 20,30.
