As part of the IMM Cologne / PASSAGE 2012 "ARCH +" shows between 9 and January 19, 2012 at 19:30 pm in the Factory / Studio of Mike Meiras in Cologne, the design duo Clemens Weisshaar and Reed Kram, showing interdisciplinary work, including design and advanced technology. The projects of KRAM/WEISSHAAR ranging from virtual reality and real physical space collect data to be converted into digital models and vice versa. Thus, the digital work acquires a physical quality. Simulation and performance in virtual space are a design that goes beyond an aesthetic definition in real time, rules or limitations of design.

An installation was commissioned by the London Design Festival and supported and enabled by AUDI AG.

Clemens Weisshaar and Reed Kram founded Kram / ​​Weisshaar office in 2002, with headquarters in Munich and Stockholm, after the famous Prada interventions in collaboration with OMA / AMO. Prada works are a sign, an example of architectural thought by / ​​Weisshaar on the construction of surface space and combined into a series of effects, generating a unique atmosphere.

Prada Ubiquitous Displays - © AMO

Prada Ubiquitous Displays - © AMO

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Published on: January 16, 2012
Cite: "ARCH+ features 9: KRAM/WEISSHAAR" METALOCUS. Accessed
<https://www.metalocus.es/en/news/arch-features-9-kramweisshaar> ISSN 1139-6415
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