On July 4th, Bad Bunny released the music video for "NuevaYoL," one of the songs from his most recent hit album, DeBÍ TiRAR Más FoToS. Through this upbeat song, Bad Bunny seeks to reclaim Puerto Rican culture and its presence in other parts of the world, such as New York City itself.

The video takes us through a series of events featuring different people of Puerto Rican origin who have settled in New York, recreating different situations that reflect their reality as immigrants in the United States. 

These events, in which Bad Bunny himself participates, represent different situations experienced as a foreigner in another country, ranging from the most playful, such as a wedding where many Puerto Ricans gather to celebrate, to the most raw, such as the feeling of rejection or invisibility that immigrants can often feel.

The song pays homage to traditional Puerto Rican genres such as salsa (referenced at the beginning through a sample of the song "Un Verano en Nueva York" by El Gran Combo de Puerto Rico) before later evolving into something more contemporary, such as dembow, a genre also of Latin origin that has gained significant popularity in recent years. The lyrics, written by Benito Antonio Martínez Ocasio, address various playful and recreational themes in an uninhibited manner, also including multiple references to Puerto Rico and its culture.

The video depicts various events, beginning with Bad Bunny, seemingly newly arrived in New York, missing the city's cold, which is his first shock as a migrant since he is accustomed to Puerto Rico's tropical climate. Later, we see a wedding celebration as a representation of the preservation of his culture despite not being in his home country.

«NUEVAYOL» by Bad Bunny.

NuevaYoL by Bad Bunny.

The final part of the video offers one of its most representative and critical messages. It begins with Benito standing on the Statue of Liberty, where he has placed a Puerto Rican flag as a protest symbolizing the presence of his people in the United States. Finally, the more realistic face of many foreigners in New York City and its streets is shown, accompanied by a parody of the current president of the United States' radio address reaffirming the value of immigrants to the country (something completely at odds with his true position).

It is then that, through the song and its music video, Bad Bunny manages to make clear his vindictive stance and what it means to his country and its people.

Bad Bunny. Our Saturday music video. (Official Music Video). METALOCUS MUSIC PROJECT.

Credits.-

Music by.-

Music.- Bad Bunny.
Producers.- Justi Barreto, La Paciencia & MAG.
Writers.- Bad Bunny.
Background Vocals.- Paquito Guzmán & Elliott Romero.
Assistant Mixing Engineer.- Henrique Andrade & Felix Byrne.
Immersive Mastering Engineer.- Elijah Merritt-Hitch.
Immersive Mixing Engineer.- Josh Gudwin.
Mastered At.- SING Mastering.
Mastering Engineer.- Colin Leonard.
Additional Vocals.- Andy Montañez.
Recording Engineer.- La Paciencia.
Mixing Engineer.- Josh Gudwin.
Distributor.- The Orchard.
Phonographic Copyright ℗.- Rimas Music.
Copyright ©.- Rimas Music.
Label.- Rimas Music.
Release date.- January 5, 2025
NUEVAYoL Samples.-  Un Verano en Nueva York by El Gran Combo de Puerto Rico.

Video by.-

Director.- Renell Medrano.

Lyrics.-

¡Nueva Yol!

Si te quieres divertir
Con encanto y con primor
Solo tienes que vivir (¿Pa' dónde?)
Un verano en Nueva York (¡Nueva York!)
Si te quieres divertir
Con encanto y con primor (¿Pero qué es esto?)
Solo tienes que vivir (¿Y este frío?)
Un verano en Nueva York (Un ratito na' má')

Ey, ey, ey, 4 de julio, 4th de July
Ando con mi primo, borracho, rulay
Los mío' en El Bronx saben la que hay
Con la nota en high por Washington Heights
Willie Colón, me dicen "еl malo", ey
Porque pasan los año' y sigo dando palo'
Vendiеndo disco' como cuadro' 'e Frida Kahlo
El perico es blanco, sí, sí, el tusi rosita, eh, eh
No te confunda', no, no, mejor evita, ey (Ey)
Un shot de cañita en casa de Toñita y PR se siente cerquita
Sí, sí, sí, tengo el campeonato, nadie me lo quita

The best in the world
Number one, the best in the world, ¿okey? ¡Puerto Rico!

¿Cómo Bad Bunny va a ser rey del pop, ey
Con reggaetón y dembow? Ey
Con reggaetón y dembow, sí
Con reggaetón y dembow
¿Cómo Bad Bunny va a ser rey del pop, ey
Con reggaetón y dembow?
Me siento como el Lapiz en "Capea El Dough"
Cuando yo nací, fue que nació el flow
De la'o a la'o, ping-pong
Un flow pesa'o, Big Pun
Con silenciador les robamo' las gata', James Bond, ey
Yo estoy en la mía, no tengo adversario, no
Con Los Yankee' y Los Met', Juan Soto
A correr, que otra ve' la sacamo' 'el estadio (Ey)

Si te quieres divertir
Con encanto y con primor
Solo tienes que vivir (Ya mismo nos vamo')
Un verano en Nueva— (Un ratito má', un ratito)

Shh, cuida'o, que nadie nos escuche
Shh, cuida'o, que nadie nos escuche
Shh, cuida'o, que nadie nos escuche
Shh, cuida—

Tú tiene' piquete, mami, yo también
Tú estás buena, yo estoy bueno también
Huelo rico y ando con los de cien
Si tú lo quiere', lo tiene' que mover
Tú tiene' piquete, mami, yo también
Tú estás buena, yo estoy bueno también
Huelo rico y ando con los de cien
Si tú lo quiere', lo tiene' que mover

Lo tiene' que move'-ve'-ve'-ve'-ve'-ve'-ve'-ve'-ve'-ve'-ve'-ve'
Lo tiene' que move'-ve'-ve'-ve'-ve'-ve'-ve'-ve'-ve'-ve'-ve'-ve'
Lo tiene' que move'-ve'-ve'-ve'-ve'-ve'-ve'-ve'-ve'-ve'-ve'-ve'
Lo tiene' que move'-ve'-ve'-ve'-ve'-ve'-ve'-ve'-ve'-ve'-ve'-ve'-ve'-ve'-ve'-ve'
Shh

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Published on: July 12, 2025
Cite:
metalocus, SARA GENT, JOSÉ VELÁZQUEZ, AGUSTINA BERTA
"A provocative reivindicacion. NuevaYoL by Bad Bunny" METALOCUS. Accessed
<https://www.metalocus.es/en/news/provocative-reivindicacion-nuevayol-bad-bunny> ISSN 1139-6415
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