Louis Vuitton’s London Maison reopened yesterday, 24th October at 17-20 New Bond Street. The store underwent 14 months of renovations unveiling a metamorphosis that has transformed the  store space, where two different buildings are combined into one new location.

The new design by New York based architect Peter Marino, is a complete reimagining of the space on New Bond street, on the new rise of 'The Spectacle Store' of luxury retailers. Inside, the reopened store features a sweeping double helix shaped staircase crafted in cerused oak and worked as a sculpture with an offset centre.
The renovation is complete with 43 artworks throughout the store — from 25 artists including site-specific commissions from Sarah Crowner, Jim Lambie, Josh Sperling, Farhad Moshiri, and Matt Gagnon — as well as an installation by James Turrell, Andreas Gursky, Alex Katz, Tracey Emin, among others.

In addition, Marino also contributed custom-made seating and furniture, and also curated important selection of vintage pieces from designers as Enzo Mari and Pierre Paulin.

Louis Vuitton’s first international store outside of France was in London, opening at 289 Oxford Street on 1st March 1885.
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Venue / Adress
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17-20 New Bond Street, London W1S 2RB. RU UK
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Opening
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Open 10am to 7pm, Monday to Saturday. 12pm to 6pm on Sunday.
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Published on: October 25, 2019
Cite: "'The Spectacle Store'. Louis Vuitton's Peter Marino-renovated London flagship" METALOCUS. Accessed
<https://www.metalocus.es/en/news/spectacle-store-louis-vuittons-peter-marino-renovated-london-flagship> ISSN 1139-6415
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