The project is developed as a public space in eighth floor above a popular shopping center, as connection between much higher housing buildings, being visited daily by 350,000 people. With these parameters, the project propose interact and not just look.
Description of the project by Brut Deluxe
The site is an artificial park on the roof top of New Town Plaza Shopping Centre in Sha Tin, New Territories, in Hong Kong. The park is located on the eighth floor constituting an artificial landscape that spreads over three blocks and is used for recreation and circulation at the same time connecting several high rise dwellings, hotels, office buildings and community facilities sitting on top of the shopping centre.
We were commissioned to design a series of light installations for a ludic parcours with altering maze concepts as common leitmotiv for the different designs that could be walked through as an attraction by part of the daily 350.000 New Town Plaza visitors. Instead of typical light motives that are looked at only from the outside and perceived as objects, we created a series of installations that can be walked in focusing on the atmosphere perceived inside. The parcours starts with an artificial jungle of pink coloured hanging flower motives suspended in an apparent random order. Surrounding the existing trees on site, the light installation evokes a dazzling atmosphere of a luminescent night blooming tropical garden.
The following ambient is constituted by a maze build of transparent Plexiglas panels with the same flower motive carved in the material and illuminated in varied colours from top and bottom. The interaction of both transparency and reflections create and an apparent infinite space of geometric order with the flower motive acting as luminescent and never ending wallpaper. The maze lay-out was specifically designed for NTP by maze designer Adrian Fisher.
The parcours finishing atmosphere is constituted by a maze of blue coloured geometric flashes apparently floating in the sky and creating a groined vault build just out of light.
Text.- Brut Deluxe
CREDITS. DATA SHEET.-
Design.- Brut Deluxe / Ben Busche. brutdeluxe.com
Video by.- ImagenSubliminal. Directed by.- Rocío Romero. imagensubliminal.com
Client.- New Town Plaza, Hong Kong / Sung Hung Kai Properties.
Commissioned by.- a-rch design limited, Hong Kong, China.
Area.- New Town Plaza, Hong Kong, China.
Dates.- 28 nov 2014 – 30 jan 2015.
Brut Deluxe is an architecture and design studio headed by Ben Busche (Munich 1968). Founded in 2004, Brut Deluxe operates from two platforms in Madrid and Munich.
Brut Deluxe is focused on the investigation and creation of space and its atmospheric qualities. The projects oscillate between different scales of urban intervention: from ephemeral artistic installations to industrial design, construction design and urbanism.
According to project objectives, a multidisciplinary team involving architects, artists, designers and engineers are engaged in the design process. Brut Deluxe thrives on the international academic education and provenance of its team members.
Brut Deluxe is oriented towards the social, economic and aesthetic qualities of the projects and combines both scientific strategies and artistic approximations in the creative process.
Miguel de Guzmán born in Rio de Janeiro in 1972. He is an architect (ETSAM. 1998) and also architectural photographer. He has been professor in the Graphic Ideation Department at CEU Architecture School and the Photography Department of Istituto Europeo di Design in Madrid. Since 2008 Imagen Subliminal is the broadcast platform through which he shows his work as photographer and videographer. As an Architect, he has been awarded with the Dionisio Hernadez Gil Prize for the Diocesan Priest House in Plasencia (work done together with Andres Jaque and Enrique Krahe), and was selected for the 2005 Spanish Architecture Bienal. As a Photographer he has been finalist in ABC Journal Art Awards 2000, El Mundo Photography awards 2001. He has participated in solo and group exhibitions (Circuitos de Arte Joven, Galeria Vírgenes, Photo España…). The book "Miguel de Guzmán Architectural Photography" contains a selection of photographs taken between the years 2003 and 2013, and which give example of a new way in the making of architectural photography.
