A building in which its design allows each of the floors to swing over the previous ones as the tower rises, and thus face the restrictions.

ODA New York decided to break the rule of always building up and vertically with '100 norfolk', a building in New York that has an armor ingeniously designed to take advantage of space, in such a way that they reverted the way of building, with a base narrow, ODA New York managed to elevate the building towards a higher part, more expansive, more horizontal.
 

Description of project by ODA New York

Beyond an acute awareness of elements such as context and the needs of its community, ODA New York’s brand DNA is earmarked, in particular, by a special dexterity with—or even mastery of—the city’s byzantine zoning code; a kind of sixth sense for navigating the various restrictions and regulations in a way that enables ODA to consistently challenge architectural convention. That zoning facility is on full display in the brand’s latest multifamily masterstroke. Indeed, located on NYC’s lower east side, 100 Norfolk quite literally turns convention on its head.

Situated on a narrow lot between Delancey and Rivington Streets, Norfolk’s site would ordinarily dictate a fairly standard form: a planar rectangle which, per setback rules, would be constrained beyond a certain height, offering the best light and views to a limited few, likely at a premium.

It’s a tired and inherently exclusive format, and one which ODA effectively eschews with one brazen question. Instead of locating the bulk of the building’s mass at its base—where fresh air and sunlight are diminished, and street noise abounds—ODA wondered whether the massing could essentially be reversed, with a narrow base rising to a more expansive top. Basically, could 100 Norfolk be oriented upside down?

Leveraging its masterful command of zoning laws—including those pertaining to the transfer of available air rights—ODA looked to a neighboring property for the answer. Or, more accurately, ODA looked above it, where the firm identified 11,000 square feet of unused air space ripe for construction. In order to harness that space within height limitations, they opted to invoke a dramatic series of cantilevers. Instead of simply reaching upward, Norfolk also extends sideways, broadening progressively outward every two floors above the sixth.

That horizontal (in addition to vertical) growth at its upper half yields the “upside down” distribution that ODA was after—a narrow base ascending to an expansive top—and renders Norfolk an infill project that performs more like a corner property: with more units situated towards the top, enjoying suffusive sunlight and enviable views. Unlike the more traditional, penthouse-topped model, in Norfolk, these benefits are democratized, enjoyed by the majority of tenants.

Those elements are enhanced by an ample glass curtainwall, which interfaces with Bernard Tschumi’s nearby building, and facilitated by structural trusses that support the building’s bold cantilever. Leaving the trusses deliberately exposed serves as a visible celebration of the project’s game changing morphology.

In addition to light and views, Norfolk’s morphological feat confers several other significant advantages. Namely, it generates a top floor with double the bottom’s footprint, thereby allowing for a massive rooftop terrace. ODA’s engagement with the adjacent property extends to that building’s roof as well, which is integrated as a second terrace chockablock with amenities—and contributes to the project’s total of 7,800 gross outdoor square feet.

Exemplifying both the brand’s visual and technical prowess, the complexities of this project are fleshed out in ODA’s soon-to-be released book, Unboxing New York, offering a peak behind the curtain of their remarkable body of work.

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Architects
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ODA New York
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Area
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50000.0 ft2
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Dates
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Completed 2018
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Venue
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100 Norfolk St, New York, USA
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ODA is a New York based architecture and design firm. In the nine years since their inception, the have designed 45 buildings in NYC, encompassing a broad range of scales and typologies.

Eran Chen AIA, LEED®, is the founder and executive director of ODA. Chen is known for creating buildings that are radically innovative as well as fiscally and ecologically responsible. Since its inception in 2007, ODA has quickly become one of the most prolific and influential firms of its kind. Having developed groundbreaking residential projects in New York, Chen's work has been widely featured in such publications as The New York Times, New York Daily News, New York Spaces, Architectural Digest, Interior Design, and World Architecture News, among others. Chen's contributions to architecture have been recognized by the American Institute of Architects (AIA) and the Boston Society of Architects (BSA). He received a B.Arch Diploma with Honors from the Bezalel School of Art and Design in Jerusalem, where he serves on the board and as guest lecturer. He is a registered architect both in the State of New York and Boston and a member of The American Institute of Architects. Prior to founding ODA, Chen served as a principal at Perkins Eastman NYC.

P. Christian Bailey, AIA, LEED(r), studied architecture at Virginia Tech in Blacksburg, Virginia. After graduating with a Bachelor of Architecture, he worked with design/build firms in Atlanta on various notable housing and furniture projects. Prior to ODA, Christian was a senior associate at Perkins Eastman Architects in New York City. During his seven years at the firm, Christian provided project management and design leadership for multifamily housing, hospitality, interiors, health care, and educational projects. Christian is a founding principal of the architecture and design practice, ODA. He is a registered architect in the State of New York, a member of the American Institute of Architecture, a LEED accredited professional and is best known for his mildly sympathetic manner and generally nonplussed attitude toward everything.

Ryoko Okada. As Principal and Director of Interior Architecture / Design, Ryoko Okada leads a team of skilled professionals to produce highly original, custom solutions for residential, hospitality and commercial clients. Her passion and sophisticated sense of color, grounded in a knowledge of materials and finishes combine to form a distinguished vision that provides for uniquely innovative and memorable creations. Ryoko, a certified interior designer in the State of New York, has had an extensive history of working on a variety of interior and architectural design projects in the United States and abroad. Her broad professional experience includes numerous hospitality, residential, retail, and theater projects. She also has years of experience in creating client-specific custom finishes and furniture designs. Ryoko received a Bachelor’s degree in Industrial Design from Chiba University in Japan and a Master’s degree in Interior Design from Pratt Institute in New York. Prior to joining ODA her other selected firm experiences include Jeffrey Beers International, Rockwell Architecture, Planning and Design, Perkins Eastman and Hardy Holzman Pfeiffer Associates. Her work has been featured in Architectural Digest, Hospitality Design, Interior Design and New York Spaces, among others.
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Published on: May 30, 2018
Cite: "Reverse Typology. 100 NORFOLK by ODA New York" METALOCUS. Accessed
<https://www.metalocus.es/en/news/reverse-typology-100-norfolk-oda-new-york> ISSN 1139-6415
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